Why Cannabis Branding Starts with Quality Products

Nicole Connors is the CEO of Saku Cannabis, an edible brand that is embracing the steady progression of the cannabis industry. In this episode, Nicole speaks about how product quality is essential for building a cannabis company’s longterm success. In addition, she talks about her struggles transitioning from “Soccer Mom” to Cannabis Exec. Finally, she discusses the effect the black market is still having on the ever growing legal Cannabis Industry. 

 

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